Its all about
Research & Human
-Centered Design


About us

Human Factors Research + Design is a user research and Human-Centered Design organization that creates strategic solutions through purposeful design.

Human Factors Research & Design is one of the leading Design, Research and HCD training organisations in India & Asia Pacific. We have a strong Design and UX engineering background ranging from cognitive science, software engineering, cultural anthropology, product design, graphic design and coaching & training; making Human Factors research & Design an involved partner and extended team towards the success of our customer’s strategic vision and practical implementation.

At Human Factors research & Design, we work together with our customers in dynamic dialogues to meticulously create every detail of a product, solution or service to its best in the industry and many a times – a game changer.

Everyday, Human Factors Research & Design team takes pride in creating a harmonious interplay of interaction and function, pleasure and reason with joy of use for its users across a gamut of industries; with an objective to improve the quality of human life and an ease of use ecosystem for its customers.

Where it all started? The Beginning:…

There was an unmet need, to create a full solution platform of well thought Human Centered Design (HCD) & UX strategy, based on scientific processes and methodologies towards practical implementation within organisations. There was also a desire to create a HCD-UX centered innovation culture, without being constrained in any way to meet their products & solution's vision and goals. Simple objective being- solve problems and exceed business goals as a fully engaged 'One Team' along with all customers.

Why partner with Human Factors Research + Design? Some of the benefits:

  • Build a culture of innovation.
  • Institutionalisation of UX across the organisation
  • Fastest project roll-out and onboarding of teams
  • Consistent User Experience (UX) implementation
  • Collaborative and immersive coaching and mentoring at project level
  • Measurable reduction in program and project costs
  • Improved shorter cycles of new and innovative products and solutions

Our methods are time tested and designed to seamlessly integrate usability into your projects, with emphasis on learnability, efficiency, memorability, satisfaction and ease of use.

We don’t just Design,
we help create a change that user want to see and experience.

What we offer

  • Research Research
  • Conceptualization Conceptualization
  • Design Design
  • Interaction Design   Interaction Design
  • Prototyping Prototyping
  • Mobiles & Tablets Mobiles & Tablets
  • Development Development
  • Institutionalization Institutionalization
  • UX/ HCD Training UX/ HCD Training

Our Methodology

Our Methodology

“Design with simplicity” and always
be a problem solver

Industries we serve

We have an industry experiences spanning over  two decades of hands on research across the domain and industries in a variety of platforms:

Human Factors Research and Design partners and works with Global leaders in a variety of industries including Research , Design, Software, Mobile, Engineering, GIS, Oil & Gas, Healthcare, Aviation, Entertainment, FMCG, Hospitality, Agriculture, green initiative, Finance, Education, Automotive, telecommunication, consumer & home electronic, media, energy, utility and government as some of world’s leading companies, partnering and working together to design, engineer, and  create joyful and easy to use products and services; helping our customers innovate and grow.


We protect your IP

We understand the need to confidentiality, any ideas, innovations in design, IP generated, is protected strictly at Human Factors Research and Design.  We value your business and work with you as your own extended team to uncover successful solutions.

Human Factors Research and Design respects its customer’s security and privacy. All research, design documents, data and findings are kept completely confidential, the information about your project is only used to help us better target your business needs.

Absolutely nothing about customer engagements is ever communicated to anybody else and everyone on the team is under strict confidentiality code of conduct and agreement. You, our customers gain an advantage from our investments in continuous internal & specific user researches that we do at Human Factors Research and Design, this gives you added benefits of being bench-marked against vast amount of additional research data.

Your trusted partner for all your design needs

Our Team

    • UX researcher and Analyst

      UX researcher and

    • UX/UI designer and Advisor

      UX/UI designer and

    • Interaction Designer and Instructional animators

      Interaction Designer and
      Instructional animators

    • UI Designer

      UI Designer

    • Visual Designer and Graphic artist

      Visual Designer and
      Graphic artist

    • Developer and Programmer

      Developer and

    • UX Design Mentor

      UX Design Mentor

    • Instructional Designer and Content writer

      Instructional Designer and
      Content writer